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Radio Stations - The Best Is Yet Ahead.

Nearly 1 in 5 Internet users visits a radio website every month. And, nearly 90 million adults listen to the radio while online. It's called media multitasking and it's here to stay. Young consumers are trending toward more online usage at the expense of radio. But it doesn't mean that your radio station needs to suffer from distracted audiences.

The 36-hour day

Wake up. The radio is playing. Boot up your computer. Check email. Turn on the TV. Reply to an IM chat. Flip through a magazine while downloading music to your iPod. Welcome to the “36-hour media multitasking” day.  These days, everyone multitasks. And the computer is the hub for the majority of multitasking behavior.

Result Radio's mission is to conjoin the activities of listening and online browsing into an integrated experience. Now is the time to converge your radio broadcasting content with your online-savvy listening audience, your results-hungry advertisers and your yet untapped website.

Learn more about how to engage your listening audience, increase your average advertiser spend, retain advertisers and secure your competitive edge with a controllable on-site search engine.

 

NEWS

  Google Apps Marketplace launches with a well-stocked larder

Google has announced a Google App Marketplace. While there's already a marketplace for Android applications, this is about 3rd-party applications that integrate and work with Google's Apps, such as Docs, etc.


 
 

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